The Pleasure Paradox
Young Gordon B. Hinckley was discouraged as a missionary in England. He wrote a letter complaining that he was doing little good and was wasting his time and money. His father, Bryant S. Hinckley, wrote blunt words that were filled with wisdom: “Forget yourself and go to work.” Elder Hinckley's response became a watershed moment. He went to his knees and promised God that he would forget himself and lose himself in the Lord’s service. Years later, after a lifetime of service, Elder Hinckley taught, “He who lives only unto himself withers and dies, while he who forgets himself in the service of others grows and blossoms in this life and in eternity” ( Teachings of Gordon B. Hinckley , 588). Jesus taught his disciples, "If you cling to your life, you will lose it; but if you give up your life for me, you will find it" (New Living Translation, Matthew 10:39). The pleasure paradox is that once we devote ourselves to pleasure, we can't get enough of it. The selfish pur...